Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product’s availability and pricing at different e-retailers. One of the platform of online shopping is Banggood. It is an international e-commerce services, and then it has become an online retailer selling almost everything that is in need. Banggood is committed to provide its customers with low-price and high-quality products as well as professional customer service.
At every retailer website, there are various sellers, who are engaged in selling their own products at the website. We had our client who was engaged into the selling of his own branded jewellery at his own website. As those products were customer attractive, taking advantage of this, infringers used to sell the products without any consent. These infringers used to copy the exact product images as well as the description in order to double-deal the customers.
One of the United States website, who is the owner, of the copyrighted work in issue was infringed by the infringer on banggood.com. The infringer had copied the same products of our client and posted on their product listing which would be a clear case of Copyright infringement. This infringement make huge loss to the client in their business.
At this juncture, Digital Millennium Copyright Act, 1998 comes into picture. It is the stringiest law in US as it criminalizes the production of images, audios, videos, etc. where copyright exists. DMCA increases the penalties for copyright infringement on the internet.
Before Removal After Removal
As there exist a copyright infringement, the experts of Lex Protector International Law Office managed to provide DMCA Copyright Notice service to Amazon.com. With proper and valid format, the notice has given to the amazon stating the consequences of the infringement. Team Lex successfully be able to take down the infringing contents from Amazon website. Lex Protector has various tool to solve the cases in least period of time and give 100% client satisfaction.
Issuing DMCA notice is not an easy task. There are various legal consequences if you send anything wrong in the notice. Hence it is always advised to consult an expert in this field of Intellectual Property Rights.